Welcome to life

Welcome to LIFE FOR MEN, a luxury men's clothing store that has been proudly serving Takapuna locals and beyond for over 23 years. Established in 2002 by Scott Donovan, our boutique has become a cornerstone of the Takapuna and New Zealand menswear scene.

Located on Hurstmere Road in the charming beachside suburb of Takapuna, our store provides easy access with ample parking nearby. We specialize in head-to-toe dressing, offering our clients a curated selection of quality local and international brands, carefully handpicked by Scott and his team.

At LIFE FOR MEN, we aim to provide our clients with a complete wardrobe story – from outfit selection to styling advice.

Come visit us and experience our personalised service today!

Our Brands

At LIFE, we have curated a selection of premium menswear brands from around the world just for you. Our ranges are handpicked by our team and we pride ourselves on offering a boutique offering in limited numbers so you won’t see your mate in the same gear.

As well as brand stalwarts you’ll already know and love, our brand carousel is ever expanding to keep you on your sartorial toes.